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Posted on: October 9, 2023

Columbia Celebrates Tourism Industry Economic Impact

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Tourism is the second largest industry in Tennessee and proves to be a significant economic driver, according to the newly released data from Tennessee Economics. Tourism spending in Maury County has increased all across the board with visitor spending trends being up 16% from $109.6M in 2021 to $126.8M in 2022. Tourism activities in Maury County supported an impressive $220.2 million in business sales in 2022. The increase in tourism spending not only contributes to the county's economic growth but also underscores the importance of the tourism sector as a key driver of prosperity for the local community.

Mayor Chaz Molder stated, “I am so pleased, but not surprised, to see visitor spending trends and tourism activity with yet another year over year increase in Maury County. We know that Columbia plays a key role in the success of these numbers for Maury County, which brings in much needed revenue to our city and to our county as a whole. We all have a role to play in promoting all of the good things that occur in Maury County, and we are doing our part to do just that here in Columbia."

The tourism and hospitality sector contribute to a diverse and robust job market. 1.5% of jobs in Maury County are directly sustained by visitor spending; this highlights the employment opportunities that the tourism and hospitality sector create for residents. Additionally, Visitors to Maury County also directly contributed $12.8 million in state and local taxes. This translates to approximately $331 in tax savings for every household in the county. These tax revenues support vital community services, infrastructure development, and local initiatives, ultimately benefiting all residents.

Tennessee tourism generated $29 billion in indirect visitor spending and saw 141 million visitors in 2022. The latest figures reveal that tourism-related activities have had a substantial impact on the county's economy, benefitting local businesses, job growth, and tax revenues.

These numbers not only emphasize the economic significance of tourism and hospitality in Maury County but also underline its role in improving the quality of life for its residents. The positive impacts extend beyond economic benefits to include the preservation of cultural heritage, promotion of local businesses, and enhancement of the overall community experience.

For more information on Tennessee Tourism Economic Impact, visit

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